Cassara Systems offers Content Management Web Design, Marketing, SEO/SEM, Hosting - fast, inexpensive and guaranteed.

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Cassara Systems Policies


If you are buying a CSI Web Portal (Web Site with Features and Options):
  1. Cassara Systems will use the images and text you provide and will build your 5 page site with the five page options you have selected (send us an email providing a document which specifies which images go on which pages and any particular background color you wish).  We will set up your web site one time, then you can change and maintain it with your FREE WSIWYG editor, which allows uploads, normal Word functionality and access to the HTML source it creates.

  2. All sites will be set at 800 X 600, so all computers (your customers) can see the entire page without scrolling.

  3. If you specify a particular text font, color and size, Cassara Systems will use it if we have it, otherwise, all text will be in Arial. 
    4. If the viewing PC does not have the font you request, it will change it to what their default is, so Cassara Systems suggests you stick with Arial or Verdana to ensure viewing consistency.

  4. Cassara Systems can make graphics with your text in any font you choose (provided we have it - we have most). 
    Note: you loose the SEO value with images and Flash designs as opposed to text (search engines can only read text, not images).

  5. We guarantee that the site will be functional and match your original specifications and that we can make any modifications that you want from your original contract at the programming rate specified in your contract.

    7. The more information and specifications that Cassara Systems, Inc. is provided to develop your Web Portal, the more closely we can match your vision and turn it into the site you envisioned and the less it will cost you.
     
  7. We do not provide refunds once programming has been implemented and costs have been incurred at your request, however, we will work with you to provide what is required in your contract.  We want satisfied customers. 
     
  8. You may not resale any SEO/SEM (internet marketing) information that you learn from us without our explicit permission.
     
  9. You may cancel any hosting or SEO/SEM contract after one year with 30 days notice.
     

  10. We do not provide e-Commerce sites without an Internet Marketing plan of your choice, starting at $300/mo.  This is because we have seen too many small businesses fail and we can make sure you have the best chance of success with our internet marketing.

Cassara Systems Portals Available

Purchasing an Internet Marketing Service

There are many variables in getting preferred search engine rankings, a few of which include:
  1. Frequency of times a keyword is entered into search engines via search bars (popularity of user entering a keyword)
  2. Frequency a keyword is used on a web page (density)
  3. Catchy Titles and Topics and Useful Content (marketing sense)
  4. Time in Google Sandbox (age of Web Site)
  5. Number of links to your site (relevant and unrelated)
  6. BLogs, Newsletters, Video Email, Directory Submission, Search Engine Submission, Articles - all are extremely important.
     

As for specific rankings:

Neither us nor anyone can guarantee a specific rank.  According to Google, no one can know for certain where a site will rank in the non pay-per-click listing results. Google also says that no one can guarantee an exact ranking because the ranking algorithms consistently change to protect their listings from manipulation tactics.  If anyone promises you specific rankings, they are most likely not honest or not telling you everything.  We have run across all kinds of dishonest marketing.  We will disclose all information, facts and charges involved up front.  These internet deals where you pay to learn about internet marketing are all worth very little. 

If you buy internet marketing from us, along with total disclosure, we will provide you with a list of all the things we do for you, account for our time, and provide you with our $99 Do-It-Yourself Internet Marketing Informational package for FREE so that you can do extra things for yourself in concert with our efforts. 

Depending on your keywords and web site structure, top listings are very possible with a bit of research. Cassara Systems Search Engine Marketing Experts will inform you of  the important attributes that search engines consider for ranking sites (as it pertains to your particular site). Your site will improve in the rankings and likely receive TOP 10 results for many keywords. 

Although Cassara Systems can't predict a specific rank, we can provide the Search Engine Marketing Road Map to increase the probability of a TOP 10 return for your keywords, because we do our homework. Our experts investigate the competition for your keyword choices and keyword phrases as well as general website optimization. The vast majority of our clients achieve TOP 10 for their industries most relevant and beneficial keywords and or keyword phrases. Cassara Systems stands behind our services, but we also know that it may take from six to eight months for search engine optimization and internet marketing to achieve results.


Cassara Systems looks forward to working with your organization!